The concept comes from excessive packaging in both online and physical stores. Excessive packaging, including cardboard boxes, foam, cushion packaging, and plastic tape, can harm the environment by filling up rubbish bins and recycling bins.

The concept aims to encourage action from individuals and brands to reduce packaging waste. By choosing to buy products with less packaging and encouraging companies to use sustainable materials and reducing unnecessary packaging, we can make a positive impact on the environment.

We should examine our daily buying habits and take responsibility for reducing waste. If we continue to support companies that only pay lip service to sustainability, we risk exacerbating the problem of excessive packaging.

What can we do?
Maybe start from our daily and how we buy,
By choosing to buy products with less packaging and encouraging companies to reduce waste.
recognizing that our choices have a significant impact on the world around us, as what we choose to cause how the world works.

 

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